woman wearing large designer frames

Designer Frames in St. Augustine

Specs You'll Love to Wear

(904) 824-0212

Reinvent Yourself With Our Premium Selection of Frames

Want a smart look for the office or bold, colorful frames for that dream vacation?

You've come to the right place! We offer a wide selection of designer frames for every taste and lifestyle. Our opticians have the expertise and experience to help you choose the perfect frames, honed from high-quality materials. Choose from dress, sport and casual styles and wear your unique designer eyewear with pride.

Correct your vision and look your very best with our specialty designer frames.

man wearing black eyeglasses

Some of the Popular Brands We Carry

Ray-Ban Wiley X Kate Spade Coach Calvin Klein Tom Ford Longchamp Nicole Miller Nike Flexon By Marchon Oakley Champion Persol
Buy One, Get One 50% Off Complete Eyeglasses
Buy One, Get One 50% Off Complete Eyeglasses

Our biggest savings of the season is here!

Starting April 6th until June 14th, Buy One, Get One 50% Off Complete Eyeglasses*.

Looking for the perfect pair? Rowe Family EyeCare's expert opticians are ready to help you find frames that match your style and vision needs.

*Must present offer at time of purchase. Must purchase a complete pair of prescription eyeglasses, including frame and lenses. Discount applied to complete pair of equal or lesser value. Does not include Alain Mikli, Barton Perreira, Burberry, Cartier, Cazal, Chanel, Cutler and Gross, Dita Lancier, Gucci, ic!Berlin, l.a. Eyeworks, Maui Jim, Mykita, Nifties, Oakley, Oliver Peoples, Ray-Ban, Salt, Salvatore Ferragamo, Skaga, Silhouette, Tom Ford, WOOW, YSL, sunglass frames, accessories, contact lenses, or medical procedures. Cannot be used with any other promotion, discount, or offer. Not redeemable for cash. Not valid on previous orders. Other restrictions may apply. Offer valid 04/06/2025-06/14/2025. 25AEG-978350.

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High Performance Lens Care

Who doesn’t love wearing a pair of freshly cleaned glasses?

Clean your eyeglasses daily to keep them squeaky clean and crystal-clear. Proper care is essential, as it will ensure flawless vision and will help your lenses last longer. So pop on over to learn how to best clean your specs!

Patient Reviews
4.8
218 Reviews
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4
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1
- May. 08, 2025
Very professional & always willing to help 😊
- May. 05, 2025
Popped in under very short notice as I had snapped off one of the nose pads on my glasses. Morgan no... t only repaired them in under five minutes but also adjusted the fitment of my frames to better fit my face. Was in and out in just ten minutes, thank you Morgan!
- Apr. 28, 2025
Very nice I would highly recommend
- Apr. 23, 2025
Wonderful staff ! Just would like to se more of a selection of glasses to choose from.
- Apr. 22, 2025
I've been coming here for years, and they are great. They even replaced my scratched lenses for free... even though it was a few days over my insurance period and gave me eye glass cleaner. It was so kind and showed me they care about their patients and are here to support you. It was also easy getting appointments and the office is clean and professional. They also have a great selection of eyeglasses. I got my favorite pair from here. I would definitely recommend coming here!
- Apr. 19, 2025
Rowe has a friendly, familial atmosphere. Efficient front desk staff. Optometry service is outstandi... ng- Nicholas is wonderful.
- Mar. 05, 2025
Ev
- Mar. 04, 2025
Sometimes it’s the simplest thing. Thank you, Nicholas, for silicone nose pads. I got 2 pairs of g... lasses and one was slipping down my nose. I tried sticking nose pads covers which didn’t help. Thanx, again, Nicholas.
- Mar. 04, 2025
Great Place !!
- Feb. 26, 2025
Dr. Brown is a great specialist, and she has a talent of finding common language with kids easily. S... he was willing to answer all my questions and provided enough information on our case. We had a wonderful experience!
- Feb. 20, 2025
I am very happy with Rowe Family Eyecare. It is worth the drive to receive such excellent Vision the... rapy from Cathy! The staff is helpful and friendly. Dr Brown is willing to take plenty of time with her patients. I have been very impressed each time I visit. I highly recommend this practice.
- Feb. 12, 2025
Great people and service
- Feb. 06, 2025
The Dr took its time in responding all of my questions -
- Dec. 17, 2024
Staff is very friendly and welcoming. Doctor Maddux was professional and easy to work with. Very com... fortable office to have an exam done.
- Nov. 21, 2024
Great expirence
- Nov. 14, 2024
Great eye care for the entire family.
- Nov. 07, 2024
It was good.
- Oct. 15, 2024
Shelby was incredibly helpful and patient. It took me a couple of times coming in (the doc was on hi... s way out - just a factor of timing) and there was a lag, but the staff is excellent. Thank you!
- Oct. 14, 2024
All employees were very professional.
- Oct. 07, 2024
Great experience on my first visit to Rowe Family EyeCare for an eye exam! Staff was quick and court... eous, equipment and tech is first rate, I was in and out in no time!

View All 218 Reviews

Quality Designer Frames in St. Augustine

(904) 824-0212

Our optometry practice in St. Augustine

Meet our Eye Doctors

Photograph of Austin Taylor
Hours
  • Monday 9:00 am - 5:30 pm
  • Tuesday 9:00 am - 5:30 pm
  • Wednesday 9:00 am - 5:30 pm
  • Thursday 9:00 am - 5:30 pm
  • Friday 9:00 am - 5:30 pm
  • Saturday Closed
  • Sunday Closed
Insurance Plans
  • VSP
  • Medicare
  • United Healthcare
  • Aetna
  • Blue Cross Blue Shield
  • Cigna
  • Superior Vision
  • Davis Vision
  • EyeMed

young woman wearing stylish designer glasses

Level up your frame game at Rowe Family EyeCare!

(904) 824-0212